Social Prizm
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Medical weight loss marketing
Social Prizm runs Meta Ads for endocrinologists and medical weight loss practices that prescribe GLP-1 medications like Mounjaro, Wegovy and Saxenda. Dr. Rizwan Niazi, an endocrinologist, is our active client in this space. We built his website at drrizwanniazi.com and manage his patient acquisition campaigns.
Mounjaro, Wegovy and Saxenda have created a new category of weight loss patients. These are people who want medical supervision for injectable weight loss medication, not surgery. Clinics that can prescribe these medications are getting flooded with inquiries. The ones that advertise are growing the fastest.
Meta and Google both have strict policies around weight loss advertising. You cannot promise specific weight loss amounts. You cannot show before-and-after photos in most formats. Accounts get flagged, creative gets rejected, profiles get suspended. Our experience managing these requirements for Dr. Shehryar's bariatric practice dates back to 2021.
Campaign creative for GLP-1 weight loss patients. We write the ads, manage the targeting and handle the policy compliance. The creative focuses on the consultation, not the medication, because direct medication advertising on Meta triggers policy reviews. We generate patient inquiries for weight loss consultations where the doctor prescribes the appropriate medication.
Dr. Rizwan's website at drrizwanniazi.com was built by us. The site has pages for his weight loss services, his diabetes and thyroid practice, and his credentials. We manage the SEO to rank for local weight loss and endocrinology terms.
Search ads for "medical weight loss near me", "Mounjaro doctor [city]", "Wegovy clinic". These are high-intent searches from patients who already know what they want. $599/month per location, ad spend direct to Google.
We also bring bariatric surgery campaign experience dating back to 2021. Dr. Shehryar Niazi's 2,000+ surgery bookings through Meta Ads inform how we approach policy and patient acquisition for medical weight loss. See the bariatric surgery case study
You cannot advertise specific prescription medications on Meta. But you can advertise medical weight loss consultations, weight management programs and doctor-supervised weight loss. The ad directs the patient to a consultation, where the doctor prescribes the appropriate medication. We write the creative to stay within Meta's policies while generating real patient inquiries.
Meta prohibits ads that make specific weight loss claims ("lose 30 pounds"), show before-and-after weight loss comparisons in most formats, or promote unsafe weight loss products. Medical weight loss services can be advertised if the creative focuses on the consultation and the doctor's supervision rather than specific results. We have navigated these requirements in bariatric campaigns since 2021.
It is one of the fastest-growing segments in healthcare. Mounjaro and Wegovy prescriptions have increased dramatically since their approvals. Clinics that advertise medical weight loss services are seeing high patient demand. The window to establish your practice in this space is now.
We will look at your specialty, your market and your current setup. Then we will tell you what we would do and what it would cost. No obligation.
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